Toong vs. Dreamplex: A Comprehensive Comparison Guide for Leaders (Cost & Culture)
As you finalize your 2026 budget, choosing between flexible office providers isn’t just about comparing “desks” or “coffee.” It’s a strategic decision that impacts your company culture, talent retention, and bottom line.
Two names often dominate the conversation in Vietnam: Toong and Dreamplex.
While both offer flexible workspaces, they serve fundamentally different strategic needs. This guide breaks down the choice for CEOs, CFOs, Country Managers, and HR Leaders: are you looking for an artistic, boutique experience (Toong) or a hospitality-led, enterprise-grade solution (Dreamplex)?
1. Culture & Vibe: Art Gallery vs. 5-Star Conference
The most immediate difference is the “feeling” your employees get when they walk in.
Toong positions itself as “the artist” – a developer of “meaningful environments.” Their spaces are heavily influenced by local culture, art, and Indochine heritage. Best for creative agencies, freelancers, and niche cultural startups who want an office that feels like a curated art gallery. The small trade-off: the strong artistic identity can sometimes overshadow your own company brand.
Dreamplex – as “the experience host” – follows a “Hospitality-as-Infrastructure” philosophy. We focus on creating a seamless, 5-star hotel experience where your team is the VIP. The design is modern, biophilic (green), and professional.
This is the suitable choice for tech companies, startups, and scaling enterprises (20-100+ staff) who need a professional, high-performance environment that boosts Employee Experience (EX) and retention. A big advantage: the neutral but premium aesthetic allows your brand to shine, not ours. Dreamplex balances an international image with local touches well and often gets high marks from its customers for pleasing local team members and visiting global or regional executives alike.
2. Cost Structure & Flexibility: The CFO’s Concern
In 2026, office cost optimization (shifting from CAPEX to OPEX) is critical.
Pricing can vary significantly at Toong between locations due to their unique, boutique nature. Their model is often favored by smaller teams or individuals who value the “club” membership access to multiple locations.
While as Dreamplex, beside flexible coworking solutions for individuals and small teams, it specializes in enterprise solutions. They offer predictable, transparent pricing models designed for larger headcounts.
- Customization: Unlike a standard coworking contract, Dreamplex allows you to customize your private office layout to maximize space efficiency.
- Cost Certainty: “All-in-One” pricing eliminates hidden operational costs, making 2026 budgeting simple for Finance. With regular promotions, Dreamplex is in reach for most companies’ budgets. See its coworking spaces, offices for rent, meeting rooms, or virtual offices.
3. The Hybrid Work Factor: Infrastructure for 2026
Hybrid work requires more than just Wi-Fi; it requires a “Hub & Spoke” strategy.
Toong offers a wide network of locations in Ho Chi Minh City and Hanoi, including some in secondary cities (like Vientiane, Laos). Great for digital nomads.
Dreamplex focuses on Grade-A & B+ buildings in prime business districts (District 1, District 3, District 2, Thai Ha – Hanoi). Our locations are selected to be “Hubs”—central, prestigious headquarters that employees want to commute to for collaboration. We invest heavily in enterprise-grade IT security and bandwidth to support video conferencing and heavy tech workloads.
Comparison at a glance:
Feature Toong Dreamplex Core vibe Artistic, Cultural, Indochine Professional, Modern, Hospitality Ideal for Freelancers, Creative Agencies, Nomads Same with Toong, plus Tech Companies, Enterprises, Rep Offices, Startups, Scale-ups with 5-100+ members Focus Cultural Curation & Art Employee Experience (EX) & Retention, Efficiency Network Extensive (incl. Laos), varying building grades Prime CBD (HCMC & Hanoi), Grade A/B+ focus Amenities Printing, Wi-Fi, Meeting rooms, F&B Printing, Wi-Fi, Meeting rooms, F&B, Phone booths, Hospitality support Cost VND 2,800,000 ~ VND 4,500,000 VND 2,500,000 ~ VND 6,000,000 Events Cultural & Art Exhibitions Professional Workshops, Tech Roundtables, Well-being
“Grasshopper has been with Dreamplex for almost 5 years. We’ve been through a lot together, and Dreamplex has always been there for us, even when we were just a small company with one employee. Today, we’re a team of 25 people, and we’re excited to keep growing with Dreamplex. Dreamplex has given us a great place to work, and they’ve helped us attract talented people. We’re really happy with the service that Dreamplex provides.” – Sarh Tran, Office Manager of Grasshopper
Already, Dreamplex has worked with some of the leading global brands and the most inspiring local startups and scaleups:
Conclusion: Which is Right for Your 2026 Strategy?
Choose Toong if: You are a creative solopreneur or a small agency valuing cultural immersion and artistic inspiration above all else.
Choose Dreamplex if: You are a business leader focused on growth, talent retention, and operational excellence. You need a partner who treats your office as a strategic asset, delivering a “Better Day at Work” that keeps your Gen Z talent engaged and productive. Dreamplex has the experience and team to support ambitious local companies and international enterprises on their growth journey in Vietnam. We work with leading international brands to deliver and scale highly professional workplace experience. Our team is well-versed in working with regional procurement teams, other stakeholders, and the country manager or business leader to build and maintain competitive workplace plans.
We encourage you to tour both, or even more options. But we invite you to visit Dreamplex last. Experience the difference of a team that treats you like a VIP guest, not just a tenant.
Ready to Make Your Strategic Decision?
- Book a Tour → Experience how Dreamplex helps enterprises reduce cost per employee while enhancing daily performance.
- Join Our Leadership Roundtable → “AI Teams, Human Workplaces: The New Balancing Act.” Learn how Vietnam’s top leaders are designing offices that scale with technology — and still put people first.
Contact Dreamplex for a free consultation and explore special offers this November:
- Hotline: +84 706 023 545
- Email: sales@dreamplex.co
Dreamplex – Creating workspace that grows with your business
Private when you need focus. Open when you need energy. Human, always.
We create “A Better Day at Work” that perfectly meets the needs of fast-growing companies that understand that their young employees expect more from their workplace.
Well-designed private, branded offices, 5-star hospitality-level care, and a savvy c help those companies attract, engage, and retain Millennial and GenZ talent in Vietnam.
Dreamplex has 5 locations in Ho Chi Minh City, 1 in Hanoi, and looks to expand further in 2026 to create a better workplace for even more people-centric companies and their employees. Companies like Tiki, AIA, Sky Mavis, Samsung, and more trusted Dreamplex to offer the best office for their teams.
WE CREATE BETTER DAYS AT WORK.
